Thursday, April 8, 2010

The Conversation


Two weekends ago, I attended The Conversation, an all-day conference about the future of independent film funding, marketing and distribution. The program for The Conversation consisted of panels, discussion groups and breakout sessions, each featuring both indie fllm stalwarts (Eugene Hernandez, Scott Macaulay, Bob Hawk) and new media trailblazers (Lance Weiler, Arin Crumley.

it was made clear during The Conversation that filmmakers are having to work harder than ever for increasingly smaller pieces of pie. As panelist Richard Lorber, CEO of distributor Kino Lorber, put it, “everything’s possible but nothing’s working.”

Just as everyone was getting ready to collectively throw up their hands in despair and looked for the nearest exit, The Conversation co-host Scott Kirsner reminded us that when the film business started over a hundred years ago, when somebody started charging people to watch thirty-second reels in a kinetoscope parlor on Fifth Avenue, the average weekend box office was $120.

“I think if you were in Manhattan back then, you would have said ‘this isn’t really storytelling, this isn’t an art form, and this certainly isn’t a business,’” Kirsner said from behind his podium. “I think we’re in a similar moment right now. It doesn’t feel like a business yet, but those of us in this room are the early pioneers, ignoring the warning signals that eventually won’t mean anything.”

In the mean time, events like The Conversation are helping bring like-minded pioneers together to share and experiment so that one day, the independent film business can truly be a business again.

HERE ARE SOME LINKS WORTH CLICKING ON from The Conversation.